Maldives Marketing and Public Relations Corporation (MMPRC / Visit Maldives) is marketing the Maldives’ luxury tourism experiences at the most exclusive luxury travel trade show held in the Middle East, International Luxury Travel Market (ILTM) Arabia. The event is held on the sidelines of Arabian Travel Market (ATM) 2022 at Dubai International Convention and Exhibition Center - also known as the Dubai World Trade Center.

ILTM takes place in a specified zone within ATM 2022 and is an essential sales and marketing opportunity for travel specialists. The show consists of highly curated meetings between the most exclusive and sought-after travel designers and the world’s finest hospitality brands. This provides the opportunity for various parties in the travel trade such as agents and advisors working to cater to the luxury market to come together to create meaningful partnerships. This show specifically targets the ultra-rich markets in the Middle East from Bahrain to Yemen.

MMPRC showcasing the ultimate luxury vacation experiences available in the World’s Leading Destination, the Maldives at this show, reconnecting with the travel trade from the Middle East and beyond. The unique geography of the Maldivian scattered islands, the one-island-one-resort concept providing ultimate safety, security, and privacy, and the secluded and luxurious liveaboard experiences will be emphasized during this event, says MMPRC.

MMPRC also said that participating in this particular event is part of its marketing strategy for the Middle East focused on establishing the Maldives as a top-of-the-mind destination for luxury travelers from this market.

Last year, Maldives welcomed 91,413 tourists to the country from the Middle Eastern market with Saudi Arabia ranked as the 7th top market in the Maldives. From January to March this year the country has recorded 21,117 arrivals from the Middle East market.